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Content Marketing is the Key to Working Profitably, Not Harder
Susan Crossman – a much-in-demand corporate copywriter and successful novelist — spoke recently on the need for small business to embrace content marketing and I thought her comments worth sharing....
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Top Internet Marketing Tools
This infographic is slightly dated having come out in 2012 but it’s still very relevant as far as a comprehensive listing of tools which faciliate the online marketing process. Take a look at the list...
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User Experience is the Key
Last week I had a couple of negative user experiences with well established, highly competent internet businesses. Thought I’d share my experience as a lessons all of us can learn on ensuring our users...
View ArticleGender Matters in Social Media
Business Insider provides an insightful report on the demographic makeup of the most popular social media sites. Girls, if you want to meet boys, head over to Google+ (70% male). Likewise all you...
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Defining Content Marketing
Content Marketing is the latest buzz phrase permeating the whole of the internet. Heck, I’ve even started a collaboration with Canadian copy writer par excellence, Susan Crossman, called Content With...
View ArticleContent Marketing as Defined by Donna Papacosta
Susan Crossman and I had the pleasure of interviewing Social Media consultant and Content Marketing expert, Donna Papacosta of Trafalgar Communication. Donna brought her years-of-experience and a very...
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Can Local Customers Find You?
If you’re a Couples Counselor in Cherry Creek, Colorado or a Small Business Coach in Malden, MA you might not care if somebody looking for counseling or coaching in Vancouver, BC doesn’t find you when...
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How to Get Your Book Published When You Have No Money.
Editor’s Note: Joe Sabah is a legend in the speaking business. He’s worked with many of the greats in the industry, published numerous books and mentored many speakers and authors into successful...
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The 7 to 10 Rule For Getting Business
For all of you marketing whizzes out there you’ll read this and say, “Yeah, doh! Tell us something we don’t know!” My response? “Too late, you already read it so quit your bellyachin’!” This is one of...
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Pictures: Worth a Thousand Words and Now Free
The right image to illustrate a blog post, web page or email newsletter can be more powerful than a compelling headline or catchy opening paragraph in engaging viewers. Typically if you have no budget...
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